I recently had the pleasure of joining Maheen on the CanadianSME Small Business Podcast to discuss how small businesses can embrace digital transformation and make the most of artificial intelligence (AI) to grow and succeed.
We talked about how even small businesses with limited resources can take their first steps toward digital transformation. The key is to focus on building a strong online presence, using social media, and tapping into e-commerce platforms. These are the foundation for success in today’s digital world.
AI is truly changing the game in digital marketing. I shared how small businesses can use AI to improve customer engagement, automate tasks, and optimize marketing efforts. By using AI tools, businesses can personalize experiences and make their operations more efficient, which helps them stay competitive.
A big takeaway was how small businesses can grow beyond their local market. With the right digital marketing strategies—like leveraging social media and targeted ads—businesses can connect with global audiences and build their brand internationally.
We also covered the power of automation. By automating repetitive tasks, businesses can free up time for more strategic work while also providing timely and relevant interactions with their customers.
I want to thank Maheen for hosting such a great conversation. It was a pleasure to share my thoughts on how small businesses can take advantage of digital transformation and AI.
If you’re interested in learning more, check out my book, From Local to Global: Empower Your Growth with Digital Marketing, and feel free to explore my work at Noah Digital.
